Doe Deere is a woman that portrays everything that the mermaid trends are on about right now. With her beautiful pink hair and flawless makeup, she is surely someone who a lot of people all over the world looked up.
Tagged as the Queen of Unicorns by her fans, Doe Deere is one of the biggest social media icons currently. But Doe Deere isn’t just a pretty face; she is also one of the biggest business women in the makeup industry today. She is the founder of Lime Crime, one of the biggest alternative beauty brands on the market currently. She has taken an idea that was completely out of the box and has turned it into a full-fledged business that is extremely successful today. The details of her success story are something that few know about, but it is what has made her what she is today.
Doe Deere has always been a business-minded woman. When she was just thirteen years old, she started up her first business where she sold temporary tattoos to her classmates and people from her school. She marketed them immensely well and made them seem ‘cool’ which is why her classmates would buy them from her.
She was born in Russia and lived most of her younger years there. When she was just seventeen, she decided to move to the United States, with the hope of pursuing her career in music. While performing at various gigs, Deere picked up a thing or two about marketing and the tips and tricks on making a good impression on people. She became extremely popular at the time, not just for her music, but also for the kind of looks she put together. More than a musician, she was known as a fashion icon at the time. People would always ask her about the looks she put together and the inspiration behind them. But she was restricted to how much she really could experiment with her looks because makeup brands at the time did not sell the kind of makeup that she was looking for.
She decided that it was time to take matters into her own hands and do things for herself. She started learning how to make her makeup, the kind that she wanted to wear for herself. A lot of people started to ask her about her makeup at the gigs she was performing at. When learning that she would make them herself, these fans would ask her to make it for them as well. These were some of the first customers that she had. She started making the makeup for her friends and family, and then went on to start selling it publically. Today, the name Lime Crime is known by makeup lovers all over the world, with the brand having customers across all continents. Using the power of social media to market the brand, Doe Deere has truly made a name for herself in the fashion and makeup industry.